Ole! Ole! Ole!

In case you haven't seen it already, the above photo was taken of the Spanish Olympic Basketball Team as part of an advertising campaign that ran in the Spanish newspapers. This photo is grainy, but what we have here is the Spanish team making a slant-eyed gesture as they stand over a chinese dragon symbol. This was clearly in good fun, and clearly, the Spaniards are as diplomatic as Don Imus when it comes to race relations...

Was this the best Spain's marketing department could come up with, or do we have a bigger issue here? According to this article, this wasn't the first incident of kind. In recent years, Spanish sports and cultural/racial insensitivity have been synonymous with each other. In a time when the global media machine is working harder than ever, you'd think the Spaniards would strive to appear tolerant at least.

I realize players frequently say things that are misinterpreted. This advertisement, however, was a calculated statement. It wasn't the product of an untimely interview quote by a sore loser. It wasn't a statement by one "bad apple" from an otherwise tolerant group of athletes. It was a thought-out, organized, advertising campaign that was participated in by an entire basketball team.

Maybe this type of advertising isn't viewed as offensive in Spain. Maybe (though I highly doubt it) it isn't even viewed as offensive in China. Regardless of whether some cultures shrug this off as a lame attempt at humor, others (America included) are going to be appalled when they see this ad. The Spaniards have to understand they are speaking to a bigger audience than their home fans. What makes it even more disgusting is the fact that seven of the participating players either wore an NBA jersey last season or will wear one this season. You'd think they'd know better.

Why not send the NBA's best team to the Olympics?

Quite frankly, I'm concerned for this summer's Team U.S.A. Based upon Colangelo & Co's selections, it is quite obvious that they completely abandoned building the best "chemistry" team and instead offered invitations to the best available players, regardless of position. This is going to put our country's team into a precarious position in the International competition. We have learned three things from our recent international basketball failures: 1) to win the international game, you need shooters, 2) to win the international game, you need need to have players who can defend multiple positions (pick & roll defense) and 3) the foreign teams have better chemistry and continuity. I just don't see the 2008 U.S. roster meeting these needs.

I read a good post (http://highfivehoopschool.blogspot.com/2008/06/my-team-usa.html) that got me thinking. Most people who are skeptical about this summer's roster have ideas about how to construct the ideal roster for international competition. Most of these skeptics have ideas about which individual players would be the perfect "pieces" for our roster. "You need a shooter, a rangy defender, a strong rebounder, a power forward who can stretch the defense", etc. More often than not, these pieces are from multiple teams. I'd like to put a new spin on a possible solution to the U.S.'s shortcomings in international basketball: put the best NBA team in the Olympics.

I'll start my argument by saying that I realize there are a few obvious problems with my proposal. The first problem is that it would be very difficult to choose the "best" team to represent our country in the games. The second problem is that most NBA rosters are loaded with international talent that couldn't compete for the U.S. Lastly, this solution could create substantial discontent amongst NBA fans who would be unwilling to support a team they were used to rooting against (e.g. Kings fans would have a hard time supporting the Lakers). For sake of argument, however, let's pretend these issues didn't exist. Just bear with me as I make my case.

As I stated in the first paragraph, foreign rosters seem to have much better chemistry and continuity than the U.S. team does. What better way to ensure chemistry/continuity than to field a team that plays together all year long? The current roster has a plethora of "star" players who are not used to sharing the spotlight. NBA teams have all year, if not several years, to learn & understand their players' roles. The successful ones have very clearly defined roles, and execute these roles beautifully. Even if the perfect balance of players was put together (from multiple teams), these players would only have a few months (or less) to get accustomed to playing with each other. This isn't enough time to build great chemistry and for players to fully understand their places on the court.

While the international playing field is leveling out, it is still extremely obvious that the best overall talent exists in the U.S. How else do you explain the fact that far more than 50% of the players in the best league in the world (NBA) are American-born? I don't doubt other countries are catching up -- and fast -- but it will take years for another country to pass the U.S. in overall basketball talent. Basketball is still a relatively young sport in most foreign societies. I have to believe that the best teams in the best league could also be the best teams in an international competition.

Rather than labor to find the perfect mix, why not send a pre-assembled, battle-tested, proven NBA squad to the Olympics? Two teams come to mind: the Pistons and the Celtics. These teams have succeeded in the NBA & have predominantly American-born rosters. They have the "shooters," the "rebounders," the "versatile defenders" and the "hustle guys" that the U.S. has lacked in recent international competitions. They know how to play together & they know how to win.

I know many people believe that my proposal would negate our talent advantage. I disagree. I've gotta believe even role players for the Celtics or Pistons would be stars overseas. Isn't Carlos Arroyo (an NBA bench warmer) always considered one of the more valuable players in international competitions? Need I say more?

Do I believe this will ever be employed by the U.S.? No way. It would be far too difficult to pick which team would represent the league without awarding the pass on an objective basis, say, to the most recent NBA Champion. The problem with that system would be when a team like the Spurs wins and half of its players cannot compete for the U.S. This year (and 2004, coincidently), I believe my system would have worked beautifully. I truly believe the U.S. Celtics would win gold this year and the 2004 U.S. Pistons would have won Gold, as well. Our current squad, however, may have its hands full in Beijing...

Thoughts???